Eliminate Paper Recipts
Think of all of the wasted paper from receipts, sometimes you buy just on product you get a "mile" long receipt. The wasted paper is one, but the inks and heat paper chemicals must not be to great for the planet one bit.
To solve this, offer “E-receipts”, the customer upon ending of the transaction is asked for their email address and the receipt is sent directly to them.
Laziness of most people will just take the normal paper receipt instead of typing in or telling the cashier their email address, but if you offer a incentive such as 5% or 10% off your purchase total purchase, or in stop & shop’s case more points savings.
Eliminates paper waste
Creates an electronic copy, unless deleted it is very hard to loose on the way home from the store.
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Comments
I agree, good idea... Time to
Tue, 04/20/2010 - 15:02 — AnonymousI agree, good idea...
Time to think green.
Add computer check out counters to it too, faster, save time
and money and can shoot the receipt right to the email. Pete
Very interesting Chris, like
Fri, 04/16/2010 - 08:21 — AnonymousVery interesting Chris, like your idea, infact we can even send SMS to the customer upon taking the mobile number. Well, in both cases, customers might not be willing to share the email ID / mobile number. This has to be cultivated slowly! Overall its a very good idea!
I am happy to say that this
Wed, 09/08/2010 - 01:07 — AnonymousI am happy to say that this technology is being developed right now, A start up company called motopayments is working on a protype. This would enable stores to send an sms message or email upon exit of the store with purchase information, purchase history and even electronic gift card information.